CURRENT CLIENTS

MOCA Toronto (Museum of Contemporary Art)

HKC Marketing provides guidance and advice on MOCA’s exhibition campaigns. From 2021 through 2024, HKC directed and managed all of MOCA's exhibition marketing, including campaign development and implementation: media planning and buying; media partnerships; copy writing and editing; collateral production and distribution; design management; advising and collaborating with internal staff members; and budget management. We also support grant applications, museum strategy development, staffing, and more.

The Royal Conservatory of Music / Koerner Hall

HKC Marketing creates strategies and campaign plans, manages all media planning & buying, arranges media partnerships, and provides coaching and advising for the Marketing Manager and other performance (concerts) division team members.  Heather Kelly directed the marketing to launch Koerner Hall, then directed and oversaw all brand development, marketing, partnerships, outreach, public and audience communications for Koerner Hall and all concerts, 1996 - 2022.

Sandra Laronde / Red Sky Performance

Sandra Laronde is a creator, innovator, media and arts sector leader, highly successful businesswoman, Indigenous knowledge and story communicator, and visionary in arts and business. HKC Marketing is working with Sandra to update and elevate her presence, profile, and influence in authentic, meaningful and impactful ways.

MPD Culture Consultants

An international arts sector leader and Founder and Principal of MPD Culture Consultants, Menon Dwarka is dedicated to widening and deepening the paths of success for all IBPOC professionals, evolving and improving the workplace culture of arts and culture organizations, and connecting people. HKC Marketing is working with Menon on business development, messaging, and cultivating influence and thought leadership.

Elora Festival & Singers

HKC Marketing is collaborating with the Elora Festival & Singers to develop marketing strategy, campaigns, and new marketing and communications systems and structures. The Elora Singers, one of Canada’s finest professional choirs, presents a concert season with performances in Elora, Guelph, Kitchener and Fergus, as well as the popular summertime Elora Festival.

Adam Malcolm

Financial consultant Adam Malcolm’s specialty is helping people move from being successful to being generous. HKC Marketing is working with Adam to develop online presence, social media content, client acquisition funnels, speaking engagements, and marketing.

NP Entertainment

HKC Marketing is advising NP Entertainment on the new business’s core marketing and communications assets development, while providing marketing strategy and campaign planning services for a national flamenco ensemble tour that NP Entertainment will be presenting in autumn 2024.

Bloor St. Culture Corridor

Heather Kelly founded the Bloor St. Culture Corridor - Toronto's most diverse arts and culture district. She provides organizational leadership, and cultivates a forum for information sharing, knowledge sharing, and collaboration among the 22 partnering organizations.